Private Bank Digital Ecosystem
Led comprehensive UX modernization for a Swiss private bank's digital ecosystem across 20+ applications. Through strategic research, unified dashboard design, and scalable design system implementation, achieved 4.15/5 user satisfaction and 83% adoption rate—the highest in the bank's digital history.
⚠️ Note: Due to confidentiality agreements, client identity and actual product visuals cannot be disclosed. Images shown are representative mockups created to demonstrate methodology and design approach.
Key Outcomes & Impact
This project transformed a fragmented ecosystem of 20+ applications with 16 navigation models into a unified, efficient digital experience. The strategic approach combining comprehensive research, design system architecture, and test & learn methodology resulted in measurable improvements across all key metrics.
Key achievements include 83% adoption rate (highest in bank's history), 4.15/5 user satisfaction, 40% reduction in context switching, and 50% faster development through reusable components. The unified dashboard became the daily entry point for 87% of users, while standardized navigation reduced onboarding time from 2-3 weeks to 3-5 days.
Beyond metrics, the project established a scalable foundation for future innovation, bridged Business-IT-User needs, and demonstrated the value of user-centered design in complex enterprise environments.
